META Meta Platforms Inc.
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Daily prices, adjusted for splits. P/E and P/S value each day on the results published by then; a gap in P/E means the trailing year had no profit.
Internet Content & Information · Menlo Park, CA · 75,472 employees · meta.com
Meta Platforms creates digital services and hardware designed to help people connect and communicate globally. The business operates social networking and messaging platforms, including Facebook, Instagram, and WhatsApp, alongside a technology division that supplies virtual reality headsets, smart glasses, and associated software.
Bull case
The company maintains a wide moat, with returns on capital running comfortably higher than its cost of financing. Top-line growth has also accelerated, though this momentum is shared by most tracked peers.
- Returns on capital run well above its cost of capital.
- Annual revenue growth rose from +19% to +28%.
- The share price trend is rising.
Bear case
The company stands to lose if industry investment in artificial intelligence outpaces the returns it delivers. Lower inference prices also present commoditisation risks that introduce mixed outcomes for model access.
- The price assumes about +31% a year cash-flow growth, more than the +14% a year it delivered.
- Recent evidence on “AI spending is outrunning its returns” works against it.
Features
- V-WIDE-MOAT Wide moat Returns on capital run well above its cost of capital.
- V-ACCELERATING Growth accelerating Annual revenue growth rose from +19% to +28%. Shared by most companies we track
AI impact
Sells AI to its customers Cuts both ways
The company sells advertising across its digital platforms alongside wearable devices such as smart glasses. It benefits as artificial intelligence makes its smart glasses and hardware more capable to drive sales, but faces risks from rivals developing competing artificial intelligence features that could win user engagement.
Where AI helps it
- AI makes the machines and sensors it sells more capable (minor)
Where AI could hurt it
- AI tools could do part of what it sells (minor)
In the company's words
In 2026, we intend to focus on several key investment areas: AI, Reels and our discovery engine, wearables, monetization of our products and services, youth, platform integrity and community support, and infrastructure capacity.
We also compete with companies in the development and application of AI, particularly with respect to the development of frontier AI models, as well as the development and delivery of consumer hardware and augmented and virtual reality products and services.
Assessed by AI from the company's own annual report filed 29 Jan 2026 and quarterly report filed 30 Jul 2026. A reading of the business, not a forecast or a recommendation.
Valuation position
META is at the 61st percentile of its own valuation history. Depending on how far back you look, it ranges from the 43rd to the 61st percentile. This is a relative measurement, not a price target or recommendation, and it assumes the business is still the one its history describes.
Price ladder
The measured price sits in the Above reference zone. These are reference zones, not buy instructions or forecasts that the prices will be reached.
This ladder rests on the company's own valuation history alone: there are too few comparable companies to cross-check it, so treat its zones as less certain.
What the price assumes
The measured price implies roughly +31.2% annual cash-flow growth, between +22.8% and +37.5% under other reasonable assumptions. Over the last three years it delivered +13.8% a year.
An estimate that depends on its assumptions, not a forecast.
Quality versus peers
Each dimension is shown on its own; they are not combined into a score.
Current analyst snapshot
Shown for reference only; not used in any measurement.
What would have to break
- Not triggered — Revenue decline
- Not available — Margin break
- Not available — Cash burn with rising debt
- Not triggered — Heavy dilution
- Not triggered — Warning language in filings
News
No recent brief on this company.